Darts is a sport that combines precision, skill, and passion. Whether played casually at home or professionally on stage, the equipment used can make a significant difference. One of the most important choices any player faces is selecting the right brand of darts. The most popular dart brands are trusted for their innovation, quality, and consistency.
They cater to different skill levels, offering beginner-friendly sets as well as elite professional tools. In this article, we will take a closer look at some of the most popular dart brands in the world, exploring their history, unique qualities, notable products, and why players continue to choose them.
Target Darts: One of the Most Popular Dart Brands for Innovation
Target Darts is one of the most forward-thinking names in the game. Founded in 2006, it made its mark by prioritizing innovation and design, setting itself apart from traditional brands. Target thrives on modern engineering, advanced grip technology, and sleek finishes that appeal to both professionals and casual players.
A defining aspect of Target is its player collaborations. Phil Taylor’s Power 9Five darts were engineered to his exact specifications, while Raymond van Barneveld helped shape Target’s Dutch-inspired models. More recently, players like Nathan Aspinall and Rob Cross have used their own signature ranges. Target also produces equipment such as the Carrera dart series and the popular Target Nexus online dartboard, blending technology with performance.
By focusing on stylish yet practical products and by partnering with icons of the sport, Target has built a reputation as one of the most popular dart brands of the modern era.
Winmau: A Heritage Leader Among the Most Popular Dart Brands
Winmau is synonymous with heritage and professionalism. Established in 1945, it has been shaping the sport for nearly 80 years. The company is best known for its Blade series dartboards, including the Winmau Blade 6 Dual Core, which many consider the gold standard for durability and reduced bounce-outs.
Winmau’s reputation extends to its darts and accessories. They’ve been trusted by professionals such as Simon Whitlock and Joe Cullen, with the Simon Whitlock Urban Grip darts standing out as a popular model. The brand’s long-term involvement with professional tournaments, including sponsorship of the World Masters, has only strengthened its standing.
With a commitment to quality and a legacy that spans decades, Winmau represents the professional backbone of the most popular dart brands.
Harrows: A Widely Available Brand for Every Player
Founded in 1973, Harrows has grown into one of the most popular dart brands thanks to its global reach and balanced approach. Its philosophy is to offer quality darts and accessories at prices that appeal to a wide audience. Harrows products are widely available, making them a go-to choice for new players who want reliability without overspending.
Notable Harrows equipment includes the Harrows Supergrip shafts—a staple for many players—and the Wolfram series of tungsten darts, designed for precision. The company has also introduced innovative grip technologies that blend comfort with control. Harrows-sponsored professionals like Dave Chisnall have trusted the brand at the highest levels.
Harrows succeeds by bridging the gap between affordability and performance, ensuring it has remained a favorite among the most popular dart brands for over 50 years.
Red Dragon: Precision and Personality
Red Dragon is all about precision, individuality, and bold design. This UK-based company has carved out a strong identity by combining high-quality engineering with vibrant, customized aesthetics. Red Dragon is also known for creating darts that reflect the personality of its star players.
The most famous examples are Gerwyn Price’s Iceman darts and Peter Wright’s colorful Snakebite range, both of which showcase the brand’s ability to tailor designs to unique throwing styles. Beyond darts, Red Dragon also produces high-quality flights, cases, and accessories, allowing players to build a personalized setup.
With products like the Peter Wright World Champion Special Edition darts and Nitro Tech shafts, Red Dragon stands out as one of the most popular dart brands for players who want individuality and elite precision.
Unicorn Darts: A Pioneer of the Most Popular Dart Brands
Unicorn is a pioneer of the darting industry, founded in 1937. It has a long history of introducing innovations, including the mass production of tungsten darts. Over the decades, Unicorn has remained a trusted name, building its legacy through partnerships with world champions.
Legends such as John Lowe, Bob Anderson, and Gary Anderson have all thrown Unicorn darts. Its Unicorn Maestro and Phase 5 ranges are iconic examples of the brand’s precision engineering. The company also produces dartboards, with the Eclipse Pro series widely used in competitive settings.
For players who appreciate heritage and reliability, Unicorn remains a key name among the most popular dart brands.
Shot Darts: Artistic Precision from New Zealand
Shot Darts, based in New Zealand, is unique in its approach. It combines artistry and performance, producing darts that are as visually striking as they are effective. The brand is well known for its tribal-inspired designs, often paying tribute to cultural heritage through detailed engravings and bold colors.
Popular ranges include the Tribal Weapon series, the Warrior Rutene darts, and the Zen collection. These are celebrated not just for their looks but for their consistent performance and grip innovation. Shot-sponsored players such as Haupai Puha showcase the brand on the international stage, proving that Shot is more than just a collector’s choice.
Shot Darts appeals to those who want individuality with top-level precision, making it one of the most popular dart brands worldwide.
Mission Darts: A Modern Contender
Mission Darts is a rising star in the darting industry. As one of the newer brands, Mission has quickly gained recognition for offering a comprehensive range of products at competitive prices. Their philosophy is inclusivity—ensuring every skill level is represented.
Mission has already made a mark with products such as the Mission Samurai dartboard, which is praised for its durability, and the Mission Torus 270 lighting system, which offers even, glare-free illumination. Their expanding line of tungsten darts, such as the Mission Sabre and Mission Archon, show their focus on performance.
While Mission is still building its professional partnerships, its rapid rise demonstrates that it’s becoming a trusted choice within the most popular dart brands.
Viper Darts: A Casual Favorite in North America
Viper, part of the American company GLD Products, is distinct in its focus on soft tip darts and electronic dartboards. Unlike European brands that emphasize steel tip competition, Viper caters to the casual and entertainment side of darts, especially in North America.
Notable products include the Viper 777 electronic dartboard and Viper Diamond steel tip darts. Their soft tip dart sets are also widely used in bars and homes, making them an accessible option for recreational players.
While Viper is less prominent in the professional steel tip scene, its commitment to affordability and electronic innovation makes it a key player among the most popular dart brands.
How to Choose the Right Brand
With so many options, choosing the right dart brand depends on your needs. Beginners often start with Harrows, Mission, or Viper, thanks to their affordability and accessibility. Intermediate players might prefer Winmau, Unicorn, or Red Dragon, where heritage and engineering meet. Professionals or those who want cutting-edge designs often choose Target or Shot, where innovation and individuality shine.
Consider whether you prefer steel tip or soft tip darts, what budget you have, and whether aesthetics or tradition matter more to you. Trying out different brands is the best way to discover the equipment that feels right in your hand.
Final Thoughts: Finding Your Perfect Darting Partner
Each of the most popular dart brands brings something unique to the sport. Target drives innovation, Winmau represents tradition, Harrows balances affordability, and Red Dragon showcases individuality. Unicorn provides a link to history, Shot Darts blends art with performance, Mission delivers inclusivity and modern design, and Viper excels in casual and electronic play.
There is no one-size-fits-all answer to the best brand. The right choice is the one that matches your throwing style, skill level, and personal preference. By exploring the strengths of these brands, every player can find the perfect partner to enhance their darting journey.
Question & Answers
Frequently Asked Questions (FAQ) About Dart Brands
Q: What is the best dart brand for beginners?
A: Brands like Harrows, Mission, and Viper are excellent for beginners. They offer affordable darts, reliable dartboards, and easy-to-use accessories that help new players learn without overspending.
Q: Which dart brand do professionals use most often?
A: Professionals typically use brands such as Target, Winmau, Red Dragon, and Unicorn. These companies produce precision-engineered darts tailored to world champions like Phil Taylor, Peter Wright, Gerwyn Price, and Gary Anderson.
Q: What is the most innovative dart brand?
A: Target Darts is widely considered the most innovative brand. It frequently introduces new grip patterns, high-tech coatings, and advanced accessories like the Target Nexus online board.
Q: Which brand makes the best dartboards?
A: Winmau is famous for its Blade series, especially the Blade 6 Dual Core, considered one of the most durable and professional-standard boards available. Mission’s Samurai and Unicorn Eclipse Pro are also highly rated.
Q: Are Red Dragon and Winmau connected?
A: Yes. Red Dragon and Winmau are sister brands under the same ownership. Winmau leans more toward professional-level heritage products, while Red Dragon focuses on bold, personalized, and colorful designs.
Q: What dart brand is known for artistry and design?
A: Shot Darts is known for its stunning tribal and cultural-inspired engravings. Their Tribal Weapon and Warrior ranges combine performance with artistry, making them popular among both players and collectors.
Q: Which dart brand has the longest history?
A: Unicorn is one of the oldest, founded in 1937. It pioneered mass-produced tungsten darts and has been trusted by legends like John Lowe, Bob Anderson, and Gary Anderson.
Q: What dart brands are best for soft tip players?
A: Viper leads the way in soft tip darts and electronic dartboards, particularly in North America. Target and Harrows also produce quality soft tip models.
Q: Are expensive darts worth it?
A: Yes, but it depends on your goals. Premium darts from brands like Target, Winmau, and Red Dragon use 90–95% tungsten for slimmer profiles and greater balance. For casual play, mid-range darts from Harrows or Mission are often sufficient.
Q: How do I choose between these dart brands?
A: Think about your skill level, budget, and preferences. Beginners may value affordability, professionals need precision, and some players prioritize looks or heritage. Testing different brands is the best way to discover your perfect match.
